COMPANY PROFILE: The Bridal Workshop

Inside The Bridal Workshop.

Client: The Bridal Workshop

Project: Company Profile

Role: Copywriter

 

The story behind the project:

Shelvin, one of the owners of Wearstatuquo, a clothing line I’m copywriting for, opened a new business: a designer dress rental, targeting soon-to-be brides. She wished to introduce and communicate what her business does.  She hired me to write her company profile, email pitches, and also rewrite the contracts.

 

Working process: project brief, then revision.

 

Sample:

The Bridal Workshop is a little bridal project operating in the heart of Jakarta. Our little project helps soon-to-be Mrs to find “The Dream Designer Dress” affordably. To realize the bride’s fantasies, Ever After Team partners with gown owners.

Founder Story. Two little ladies met when they were 6. The girls bonded over barbie dresses and chocolate sundaes. Their playdates consist of giving cutouts from fashion magazine pages which suited other girls’ styles and arranged barbie fashion shows based on it. Mini heart origamis were handed out for extra centimeters on the little audiences’ smiles. Then, life happened. The girls went on separate ways.

A decade later, they found each other on a fashion event. After several catching ups and fashion talks, the ladies birthed an idea for their next little project, The Bridal Workshop. Weeks were spent planning—the best friends are determined in making their little project come true.

Principle. Customer satisfaction lies in the center of our foundation. The Bridal Workshop Team focus on quality in delivering our best to customer. You will be pampered with our special services on your special day.

Services. The Bridal Workshop partners with gown owners in lending used designer gowns to soon-to-be-Mrs. We work over the dress’ details, from laundry to alteration, ensuring its perfection on D-day. One person from our team will also be present on the reception day to assist the bride’s dress changes.

 


Let’s work together!

Feel free to email me at hi.helenatasha@gmail.com.

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